Posted by barbarahales
Are you all over the place when you put out blogs or newsletters highlighting your services? Long gone are the days when you put out a shingle announcing an M.D. is in town and everyone flocks to the office for medical services. Now, competition dictates that a business plan is in place and information disseminating [...]
Posted by barbarahales
According to the Centers for Medicare & Medicaid Services Office of the Actuary more people cut back on healthcare, leading to record-low growth in dollar allocation for doctors but not in healthcare service and product spending. “Consumers had fewer hospital procedures, filled fewer prescriptions and visited the doctor’s office less frequently. People remained cautious about their [...]
Posted by barbarahales
This article written by Lee J. Johnson, Esq.; Frank J. Weinstock, MD appeared in Medscape. It is worth reading and discussing. Malpractice Risks Rise With New Pressure on Doctors to Undertreat Introduction Doctors are stuck between a rock and a hard place. Overtreatment may be bad for healthcare costs, but doctors sometimes feel pressured to go too [...]
- August 10th
- Filed under: Uncategorized
- Tags: health marketer, health speaker, health writer, liability, medical diagnosis, medical lawsuit, medical liability, medical malpractice, medical marketer, medical speaker, medical writer, undertreat
Posted by barbarahales
Today in the New York Times, an issue comes to light regarding the scarcity of cancer drugs, not just for the elderly but for unfortunate children as well. The letter below speaks for this. submitted Sunday, August 07th, 2011 at 6:47 am. ———————— Name: Julian Lieb,M.D Email: Julian@DoctorLieb.com Donald Berwick, M.D Director Centers for Medicare [...]
- August 7th
- Filed under: Uncategorized
- Tags: Berwick, cancer care, cancer cure, cancer drug, care of elders, health care writer, health marketer, health writer, healthcare writer, medical marketer, medical writer, medicare, NEJM, new england journal of medicine
Posted by barbarahales
This is an interview which addresses a question from a follower on Facebook about the use of disclaimers. Q: Barbara: A Healthin30 reader on Facebook writes: “I’m looking for a good disclaimer to put on a couple of medical practices’ Facebook pages. The AMA social media guidelines aren’t helpful. Do you have a good [...]
Posted by barbarahales
This week, an article appeared in Medical Economics entitled “Doctor-patient relationship will be damaged by Medicare panel, critics warn” written by Brenda L. Mooney. In this constant swirling controversy of healthcare reform, her comments regarding Medicare is definitely worth a read. You may find the article below. Although the Patient Protection and Affordable Care Act [...]
- August 1st
- Filed under: Uncategorized
- Tags: health marketer, health ration, health rationing, health reform, health writer, healthcare reform, medical marketer, medical writer, medicare approval, Medicare coverage, medicare cut, medicare reimbursement, patient relatioship, Sibelius
Posted by barbarahales
Medicaid patients, beware! This year, CMS (the centers for Medicare and Medicaid Services) made a public statement that physicians, nurse practitioners, clinics and hospital facilities will not be reimbursed any more for treating medical problems, injuries, or readmissions when they should were avoidable. This is in keeping with a section of the Affordable Care Act [...]
- July 30th
- Filed under: Uncategorized
- Tags: center for Medicare and Medicaid, CMS, health care writer, health marketer, health marketing, health writer, healthcare marketer, healthcare marketing, healthcare writer, medicaid, medicaid reimbursement, medical marketer, medical marketing, medical writer, medicare, payment to doctor, payment to hospital, payment to physician, preventable illness, preventable infection, preventable injury
Posted by barbarahales
A recent survey was conducted by Hiscox on the attitudes of small business owners and social media. The results may be surprising to you. Small business owners are still lukewarm about social media: 53% say they use social media for business, but only 12% say social marketing is a must for their business, according to a survey [...]
- July 26th
- Filed under: Uncategorized
- Tags: getting leads, health marketer, health marketing, health writer, medical marketer, medical writer, social media, social media and business, social media and leads, social media marketing, use of social media
Posted by barbarahales
In these tough economic times, people are having to struggle deciding on which of their medications they can do without. Some are not filling the prescriptions they need to survive. With the rising cost of medicines, it’s no surprise that so many of us are having difficulty paying for them. The average cost of a [...]
- February 8th
- Filed under: Uncategorized
- Tags: free antibiotic, free medicine, Giant Food drugs, health marketer, health marketing, health writer, health writing, medical marketer, medical marketing, medical writer, medical writing, medicine program, medicine savings, pharmacies, publix drugs, Stop and Shop drugs, Walmart, walmart drugs